Olympic, Alysa Liu
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NBC's 2026 Winter Olympics coverage averaged 23.5 million viewers, nearly double 2022's. February was Peacock's biggest month ever, with daily averages of 3.3 million viewers. NBC’s Winter Olympics coverage averaged 23.5 million viewers throughout the games, according to THR.
NBCUniversal's coverage averaged more than 23 million viewers, and Peacock had its best month ever.
The 2026 Milan-Cortina Winter Olympics became the most-watched Winter Games in the U.S. since 2014, with 23.5 million average viewers — a 96% increase from Beijing 2022.
The success of NBCUniversal’s Olympics streaming comes after the company aired the second most-watched Super Bowl broadcast ever.
Warner Bros. Discovery reported record-breaking streaming performance for the Milano-Cortina 2026 Olympic Winter Games, with the company posting triple-digit growth across its HBO Max and Discovery+ platforms compared to the Beijing 2022 Games.
The 2026 Winter Olympics was the most-watched Winter Games since the 2014 Sochi Winter Olympics, NBC said Monday. (AP)
Where are the Olympics heading to next as the 2026 Milano Cortina Winter Games finish up? Here's what to know for future Summer and Winter Games.
NBC’s Winter Olympics coverage delivered historic ratings after Team USA’s record-setting performance in Milan-Cortina.
Eileen Gu has now competed in her second Winter Olympics, adding to her medal total at Milano Cortina 2026. The Chinese freestyle skier, who was raised in San Francisco, made her Olympic debut at the 2022 Beijing Games,