Opinion
3don MSNOpinion
JOHN MACLEOD: Salmond, Alba and an inglorious history of doomed political adventures
The Alba Party is being formally wound up. Its glory days - Alba, gosh, notched up 1.7 per cent of the peach ballot vote at the 2021 Holyrood election - are as the works of Ozymandias.
Automation and AI are changing PPC roles. Winning teams now control data infrastructure, measurement, analysis, and experimentation.
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